Focus on Building, We'll Handle the Leads: Outsource Your Marketing Today
Initial Setup Package:
- Market Insights: In-depth research on your competitors and target audience to inform your strategy.
- Website Foundation: Development from scratch or strategic adjustments to your existing website for optimal performance.
- Targeted Campaigns: Setup of tailored Google and/or Meta Ads campaigns designed to drive relevant leads.
How does it work
How Did You Find Us? The Same Way We Can Help You Get Found
Google Ads Campaign
You probably Googled something like “digital marketing” or “marketing agency” and saw our ad in the search results, or maybe you saw our banner on another website
Meta Ads Campaign
You saw our ads while checking memes on Instagram Stories (or Facebook Reels, Feed, Marketplace, etc. – Meta has over 20 ad placements)
You've been referred by a friend
While we don’t typically build marketing campaigns around referrals, given that our clients are mostly construction companies, we may be able to help you find a subcontractor or subcontract work to you through our existing network
The way you found us isn’t the key. The key is that you’re here. And right now, you’re on a page specifically for construction business managers, learning about our marketing outsourcing service
The same approach will work for your business
- Marketing Research First: We analyze your audience and competitors, including their websites and running ads
- Strategic Website Design: Based on our research, we design (or optimize your existing) website to attract your audience and differentiate you from competitors
- Targeted Campaigns: We reach your audience through focused Google and Meta marketing campaigns
Why Construction Business
While we work with various industries, the construction sector remains our top choice for several compelling reasons:
- We Know the Industry.Our clients are mainly construction companies, and we also provide sales outsourcing for some of them, giving us a deep understanding of the end-user. We actively use this knowledge in our marketing campaigns for our clients in the construction niche.
- High Return on Investment. It’s common for the very first project closed from a digital ad campaign to cover all the expenses invested in acquiring that project.
- High-Demand Market. For any construction company in Ontario, there are many competitors and many customers. In other words, the market is very active. An active market is one of the key conditions for digital ads to be successful.
How much does it cost
Marketing research and website design
- Price: $1,500
- Timeline: 2 weeks
A website with a simple structure, similar in complexity to the one you’re viewing now, powered by a reliable platform like Wix, BigCommerce, WordPress, GoDaddy or similar.
Fast, customizable, and sufficient to explain your offer and generate inquiries
Tailored Marketing Campaign
- Price: $500 per campaign
- Timeline: up to 1 week
Meta Marketing Campaign:
- Instagram and Facebook professional page setup.
- Content creation (ads copy, images, and videos design).
- Ads Manager account setup.
- Initial ad campaign(s) setup and launch.
Google Marketing Campaign:
- Account setup.
- Search terms research.
- Audiences research.
- Ad copy, images, and videos design.
- Launching the initial campaign.
Data analytics and Improvement
- Price: $500 per session
- Timeline: once a month
We design initial campaigns to perform well and drive inquiries for your business. However, all marketing campaigns require maintenance. During data analytics and improvement sessions, we analyze campaign performance, prepare reports, refine high-performing ads, and remove ads that are underperforming based on the available data
Advertisement budget
How much are you prepared to invest in your digital marketing campaign?
What is your current cost per lead? What is your lead-to-customer conversion rate? And what is the average timeframe for a lead to convert into a customer?
You will have approximate figures after running ads for at least two months. After six months, you will have more precise numbers. But we need a starting point, right?
Based on our experience, we recommend considering $2,000 per month as an optimal starting budget for a construction business. This will allow us to generate a decent number of inquiries in the first month, after which we can easily adjust the budget to align with your goals.
Your Business Requirements
Or what do we need from you for a successful marketing campaign
Your Project/Product Media Content
We understand you offer high-quality products, but potential customers can’t know about them until they buy.
Everything a customer knows about your product before purchasing is your marketing. To make that marketing effective, we’ll need ample visual content showcasing what you sell.
We live in the visual content era, and substantial visual content is a key requirement for any marketing campaign
Questions
Let's Discuss the Details
There are many more things to discuss before we begin any work. We understand that your business has its own unique specifics, and we want to learn about them so we can incorporate them into your marketing campaign.
Please send us an inquiry to set up a meeting. It typically takes 30-60 minutes, which is usually sufficient to determine if we should move forward.
Before you do, please see the checklist below.
Ready to Proceed?
- You have a high-quality product and some experience selling it in Canada.
- You can provide visual content of your service/product.
- You are ready to invest in digital marketing and understand the associated risks.
Check? All good?